Inviya

10th April 2014

Indorama debuts fashion range made from INVIYA® I-300 fibre

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INVIYA® I-300, which was introduced in the market earlier this year, is a new age spandex fibre from the house of Indorama made from advanced polymer having high stretch power, tenacity and heat resistance properties. These facilitate operations at higher speeds in cotton core spinning, draw texturing and circular knitting.

INVIYA® I-300 range has been developed after regular feedback from various customers in different segments. The exclusive collections produced using this range includes high powered stretch denims and fine deniers fashion apparels, which have great recovery and very low growth.

The Denim collection is developed in close association with its partners and includes different structures ranging from twill, dobby, knits with different finishes including prints, peached, coated, over-dyed, etc. as per the latest fashion trend.

The fashion apparel collection made with fine deniers of INVIYA® I-300 exhibits the finest apparels including leggings, which are softer in stretch with high recovery even after many washes. The new INVIYA® I-300 fashion collection also showcased its usage in performance wear and intimate wear.

Developed especially for its wide applications in Denims, Ready-to-wear, Active-wear, Shape wear and Intimate-wear, INVIYA® I-300 lends extra comfort, perfect shape and freedom of movement to the wearer.

“We are getting overwhelming response from the industry for this new series. Its high performance along with exceptional properties of recovery, tenacity and durability, INVIYA® I-300 is creating ripples in the textile fraternity”, says Mr Shalendra Vasudeva, Chief Marketing Officer, Indorama Industries Limited.

“The new fashion collection has been very well received by the visitors at the expo and we are getting many queries for our new range INVIYA® I-300. Since the last three years of our establishment, there has been significant increase in the demand for high end spandex in India. Given the ever-growing demands of our customers, we shall be entering into our second phase of expansion soon”, he added.

INVIYA® is the first production unit in the field of Spandex manufacturing established in the Indian sub-continent, which wit®n its two years of launch has acquired 40% of the domestic market share.

INVIYA® has an array of products ranging from 15 Denier to 1680 Denier which can be used in conjunction with natural and man-made fibres to create premium garments, lending them unparalleled qualities of stretch, comfort, shape, control and fit.

With unique product offerings, state-of-art operations and rapidly growing customer base, INVIYA® is making positive impetus to the Indian textile industry.

INVIYA®, a part of Indorama Corporation, is the only brand of spandex being produced in India and the subcontinent. Indorama Corporation is a US$10 Billion diversified industrial group founded by Mr. S.P. Lohia. INVIYA® has made successful inroads in international markets and is also preparing for a proposed capacity expansion at its current manufacturing site in Himachal Pradesh. Fibre2fashion


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