About The brand
You were born Free. INVIYA®, the new freedom fibre is all about feeling FREE.
The New Freedom Fibre™- From Imagination to Reality
The consumer today is evolving at a much greater pace and the lifestyle shifts are more rapid than ever before. Being more aware of quality, always seeking comfort and enhanced performance, consumer today has growing needs which needs to be addressed faster than before. The booming retail industry has hastened the evolution process and the line separating needs from wants is getting thinner and blurred every day.
Spandex [or Elastane] has changed the textile industry landscape since its introduction, effortlessly trying to bridge need vs want gap at consumer level, with a greater momentum.
INVIYA® fibre can stretch
You are always in Shape with INVIYA®
While applications of INVIYA® fibre are plenty, it is suitable for producing Core-Spun Yarns [CSY], Air Covered yarns [ACY] and Covered yarns. Similarly, INVIYA® fibre is most suitable for circular knitting, warp knitting and woven applications as well.
INVIYA® in bare or covered form can well be combined with either cotton polyamide or polyester as well as with viscose, linen, silk, cashmere and wool.
It retains its power well during fabric processing like heat-set, dyeing, finishing, etc. under controlled conditions and this ability makes this a unique fibre, which enhances the fabric performance like higher stretch, low growth and wonderful dimensional stability.
Free Body and Free Mind with the New Freedom Fibre®
we all follow our own style statement that is built around freedom of movement, comfort, fit and love for clothes. This is reflected in what we wear, across all day and night. INVIYA® ensures that the ready to wear garments are as edgy, modern, stylish, youthful and personalized in their attributes as you are. Our extensive consumer studies and scientific approach to manufacturing have enabled us to understand the “Shaping with Comfort” business, like no other. Clothes made with INVIYA® , virtually sets you free from the strenuous demands of today’s lifestyle, enabling greater moisture management, greater durability, wrinkle resistance, ensuring a very natural you- calm and comfortable, at all times. INVIYA® imparts added features like long lasting fit, engineered designs, omni-directional movement, enhanced elongation and recovery ability to work-wear, party wear, outdoors, swimwear, intimate-wear etc.
An extension of your personality, INVIYA® enables you to express yourself as an individual. It helps you to gain flexibility during your morning and evening fitness regimes, enables you to rejuvenate and rediscover yourself during your yoga sessions, it helps you feel more confident at your workplace and unwind in the evening.